Life sure has a way of kicking us right at the moment we think we are finally able to get our act together.
If you follow along with me on Facebook, you may have seen I recently had to play God and make a decision that would leave me broken-hearted. You see, there comes a time in life where we have to not be selfish and allow someone beloved to us goes.
I recently had to do this with my princess girl. My rescue boxer/pit bull mix of just over 3 years. She had a rough life as a breeder pup for the first 7 years of her life. Thankfully, I was able to shower her with a better life by giving her a loving brother and momma. Zue overcame a few hurdles when she blessed my family. Because she was around so many other dogs, she had “guarding” issues, especially when it came to food. Building trust with her was huge in helping her overcome this issue. I don’t believe the little girl was ever cuddled, hugged, or showered with kisses. Only within the last year was I able to freely hug and kiss her beautiful little face. She was my bed buddy from the get-go. She was able to see for the first time that she was cared about, loved, mattered, and was not a breeding machine.
As I take some time to grieve her loss and try to get her brother and my life to a new norm, She is so deeply missed. I’ve had to take a break from my business. An unexpected break.
When the Unexpected Happens
As business owners, entrepreneurs, and freelancers we must think about the unexpected.
What happens to your business when an emergency occurs?
Mine, because I was just getting back into the game, has been kicked in the gut again.
I am desperately wanting to make a comeback right now but my heart won’t allow it.
I’m sharing this with you so you can see not only am a business owner, but I am real and I have feelings just like you.
So, how can one prepare?
- Have backup content available
- Have a team member or trusted blogging friend/entrepreneur to step in to manage your affairs while you’re away
- Have a Blog Manager retained/on-call to ensure your website continues to run smoothly
These are the three (3) most important aspects I can think of. Unfortunately, I didn’t have any of the three.
Have backup content available
I know many entrepreneurs/bloggers that have an arsenal of content just waiting to be published. I have never been one of those people. My ideas will come at the spur of the moment which makes it difficult for me to pre-create.
Having at least one (1) or two (2) posts ready to be published can be a life save for you.
Do you have backup content available?
Entrust your business affairs to a teammate
If you’re fortunate enough to have a team, rest assured one or more of those members can step in during your absence. Mind you, I would make sure this is a trusted and reliable team member that has access to your most precious business behind-the-scenes details.
They should be able to make minor decisions on your behalf, offer quotes/estimates for services, and be your right-hand-person.
Do you have one or two of these?
Have a Blog Manager to tend to your website needs
As website owners, anything can happen at any time to our websites. Just the other day, a client’s encryption certificate expired. They didn’t even know their website was inaccessible. However, I just so happen to land on the site and was blown away by the security privacy notice. Egads!
Having a Blog Manager, someone who checks on your website daily and even maybe a few times a day could help ensure your site remains live. This person should have access to your web hosting account and should be able to talk to support on your behalf. The issue could be eliminated in no time.
Many Managers not only have a “canned” package but packages that can be customized to meet your specific needs. You may not know what you need but a knowledgeable Blog Manager will be able to shed light on all the potential things that could go wrong.
But not only can they handle issues. they can also:
- Create/Edit/Schedule blog content
- Create branded images for the content
- Act as a Social Media Manager of sorts
- Respond to comments on your own site on your behalf
- Visit commenters blogs
The customizations are numerous!
Unfortunately, I am my own manager and failed miserably when my “unexpected” happened.
Could you see the value in having a Blog Manager on retainer? Monthly plans can start as low as $45-50 per month!
Are you prepared?
Just a simple reminder the things will and can happen at the worse time. We never know how long it will take us away from our businesses.
Having at least the above three (3) steps ready to implement at a moments notice can help ease your mind so you can focus on the things that matter more.
Are you ready to take action?
P.S. Thank you for allowing me to share my grief with you and for understanding my leave of absence.